The effect of the novel coronavirus pandemic has been swift and far-reaching. Perhaps the worst-hit industries have been healthcare, retail, travel, and last but certainly not least, hospitality. While all sectors have seen drastic changes take place over the past few months, the hospitality sector has been one of the worst hit. There will be a new normal, and how we choose to implement our response to the growing need for social distancing and establishing safety and health standards, will determine the future of hospitality.

While most realize that the core challenge will be to boost the confidence of future guests, to make it clear that every precaution has been taken to safeguard guests and employees, that new standards have been implemented so that guests can reast assured, knowing they can check-in safely, and not checkout with COVID-19.

Many things have changed since the start of the global pandemic, and depending on where your business is based you might have faced forced closure, canceled booking, or simply fewer guests. In areas where national lockdowns are slowly being lifted, a new reality is setting in.

Issues the hospitality industry will face in the future are numerous, but the most pressing may be communication. Guests will no longer wish to speak to the manager directly, they will demand an alternative and simple solution.

Dealing with guests’ requests and issues immediately is essential to the overall experience guests have at your establishment. The coronavirus has forced us to practice social distancing, and guests are now anxious and even fearful of direct communication. For guests to have to discuss queries directly or send emails that will only be responded to once the manager reaches his computer, simply won’t work.

This can lead to disappointment, frustration, and inevitably negative reviews.

Solution: Anytime, Anywhere Omni-channel Communication Integration

Glowing’s Omni-channel messaging solution connects customer experiences across several channels for higher engagement. Customers can instantly connect with the various departments, albeit housekeeping, the restaurant, or management. Guests get instant feedback and solutions to all their queries.

Covid-19 is spread through direct contact and exposure to contaminated surfaces. Not only does this affect how we communicate with our guests, but also where. No longer will a well managed front desk serve your guests effectively. Your front desk needs to be online and always available.

Your guests’ needs have changed and most communication should be online with minimal need for direct interaction. This is applicable to reservations, check-in, ordering at restaurants, sharing menus, resort maps, as well as eliminating the need for shared room service telephones.

Solution: One platform that connects it all – Instant communication via any device, in any language, and through any communication channel

Through Glowing’s integrated platform, guests can easily engage with their hosts via their own personal devices, seamlessly integrated with Glowing’s messaging platform-agnostics (unique design attributes) and bi-directional language translation – allowing both your staff and guests to communicate in their home language which is then instantly translated before delivered.

In the past, any news could be communicated via the front desk to one member of a group, especially where larger tour groups or business delegations are concerned. As we veer away from shared surfaces and assets, it becomes increasingly more difficult to communicate alerts and important updates and notifications.

Online Travel Agencies (OTA’s) and Airbnb are taking increasing direct market share simply due to the fact that they operate online. Their online presence, even for those who make use of them, doesn’t solve the problem in-house.

Solution: Omni-channel Broadcast Messaging

With Omni-channel Broadcast messaging you can send out group messages, including groups designated by custom tags, effortlessly, to any device, while allowing individual personal communication. This allows guests to easily communicate concerns, receive personal feedback from management within seconds. The query can then be routed to the relevant department and escalated when necessary.

Other benefits of omni-channel broadcast messaging include sending out additional updates, special offers, and more.

Customer engagement can be difficult even in the best of times. There are a magnitude of different languages to consider as well as different cultures and personalities. For these reasons, foreign tourists or busy business professionals have often preferred non-verbal communication.

Solution: Easy Customer Engagement – Direct Messaging, Human-assisted Chatbots & Easy Automation

Effective customer engagement is about being available. There are numerous ways Glowing’s platform helps business owners stay connected and engaged. Direct messaging allows your customers to contact you how they want, when they want. Seamless integration means the person on duty gets notified and the query is resolved.

Automation and human-assisted chatbots help to resolve FAQ’s and free up more time for queries that do need more personalized attention. Customer engagement solved.

Today, how we engage with our clients has numerous constraints, and having the right tools takes the thinking out of effective customer engagement. Glowing is committed to offering your business tools that are compliant with global regulations – meaning no matter where you are you’re within the law.

Glowing also understands that as the industry is changing you might need help developing a strategy and help integrating new tools. We’re here to help with dedicated strategy sessions, as well as implementation sessions to get it all up and running.

With ongoing support 365 days a year – our mission is your success and continued growth.

As we enter a new era of hospitality, our vision remains to enable effective communication and customer engagment across the globe, spanning all industries. We want to help you develop more enriching and meaningful (and glowing) relationships with your customers.

How To Address

The Growing Communication Crisis During COVID-19

 

As the business world deals with the impact of the novel coronavirus outbreak (COVID-19), safe communication and effective customer engagement are more important than ever.

Most countries are implementing strict measures to curb the spread of the virus, and the communication gap has left the public scared and in cases furious. Effective communication while being conscious of sanitary and safe health practices is thus becoming critical.

As the coronavirus pandemic continues to escalate, more and more industries are searching for effective ways to keep communication channels open without the need for face-to-face interaction or non-personal devices. It is also recommended by the WHO and governments.

However, due to the diversity of communication channels currently used by the public and businesses; as well as the time implication and cost of developing custom applications for this purpose, this is proving to be difficult.

This becomes even more complex when we consider language barriers and different communication channels in various countries. You might be using WhatsApp and Gmail, while your clients only use WeChat and Facebook Messenger, all the while everyone communicating in their own native language.

To offer effective communication in a crisis, governments, organizations, and businesses should, first of all, offer remote/mobile communication to minimize the need for physical interaction. Secondly, they should be able to communicate in any language and through any channel their target audience is currently using on their own personal devices. Effective communication should be easy, with no limitations.

This applies to all industries; healthcare (especially hospitals), hospitality (hotels), retail, education, and religious groups all require fast, effective, and ideally cloud-based communication to minimize the need for “face-to-face” communication while providing the attention their clients need.

In this article, we will discuss how you can use Glowing.io’s Customer Engagement Cloud to promote safe and efficient communication during the coronavirus (COVID-19) crisis. We will highlight the importance of effective customer engagement during a crisis and show you how Customer Engagement Software can help you implement the WHO workplace “COVID-19 Ready” recommendations.

What is Customer Engagement Software

…and how this software is making a difference in the current crisis

Customer engagement software is responsible for managing the interactions and communications between customers and staff. At Glowing.io, our Customer Engagement Cloud facilitates easy omni-channel messaging communication which allows for truly free communication across multiple platforms and devices, as well as bi-directional language translation; it allows for personalized, targeted messaging; effective management of customer relations; routing and escalation of requests and issues; as well as data analysis for an improved customer experience.

Thus, Glowing’s Customer Engagement Cloud environment allows you to safely communicate with your clients and staff without compromising health or convenience.

Why Customer Engagement and Communication is Critical in a Crisis

In today’s market, customer experience is your brand. Customer engagement software helps companies listen, communicate, connect and provide superior customer experiences. In a time of crisis, this becomes even more critical, with customers and staff looking to organization leaders for answers and guidance.

Four Aspects Of Effective Crisis Communication You Need To Implement Right Now

Easy and open communication channels for management, staff, and customers

Open communication channels are essential for reporting and dealing with issues as they arrive. Effective internal communication means that staff members can quickly report any concerns or personal health issues without the need to “check-in” with management.

Similarly, management can then effortlessly reassign tasks and communicate changes to the relevant internal teams through one interface.

Broadcast relevant information to one, few or many targeted internal and external audiences

The COVID-19 pandemic is changing daily, with new stats and information streaming in, the timely dissemination of information is critical. Using Glowing’s Customer Engagement Cloud, you can provide your staff and clients with personalized relevant information that is delivered to them directly on their personal devices and preferred, popular messaging platforms (ex: WhatsApp, Facebook, SMS, Wechat, LINE, Skype and many more).

An impressive 90% of messages received on mobile devices are read within 3 minutes according to recent statistics. That means that with omnichannel communication – messages are delivered instantly to any device, through any channel – information is never lost or opened after it’s too late.

Demonstrate concern for health and safety and promote better practices, like social distancing

Social distancing is one of the WHO-recommended methods to reduce and stop the spread of COVID-19. Offering effective online customer engagement to promote reduced personal interaction is one way of showing your customers and staff your concern for their well-being.

Social distancing at businesses through customer engagement software doesn’t shut off communication. In fact, does exactly the opposite; it encourages safe communication and promotes healthy choices.

Remember that with Glowing.io’s Customer Engagement Cloud, you can educate and inform your customers. Customers are more likely to react positively to new safety measures if they understand why they are being implemented and feel like they’re also making a difference by using them.

Provide solutions, solve problems and effectively escalate queries without personal interaction

People are scared, and this fear is what we as businesses need to help alleviate. When dealing with customers through Glowing.io’s Customer Engagement Cloud, it is important to provide relevant solutions that don’t feed into this fear.

Let’s consider an example in a hotel setting – through the Glowing.io interface, the hotel manager has direct communication with each staff member and guest with zero need for personal contact. The hotel manager can receive requests, complaints, queries, and has the ability to quickly address any needs the customer may have.

In the current situation, guests are scared, they might not want to leave their rooms unnecessarily, but need food, medicine, basic toiletries etc. Glowing.io allows guests to now get in touch with the hotel through any channel they prefer, such as WhatsApp, Wechat, Facebook Messenger, etc. as well as in any language due to the bi-directional language translation, allowing them to easily request online food, grocery or medicine delivery.

Using the Glowing.io interface, the hotel manager (as their one easy point of access) can then quickly respond, acknowledge that the message has been received, inform the client of the progress, and prepare the client for the knock on their door as the parcel is being delivered. This will help clients feel reassured, informed and in control.

Internally, any problems can be reported immediately and where needed escalated to top-management for prompt resolution. No need for delays, meetings or personal contact.

As Glowing.io is a multi-modal, unified messaging solution, managers need only interact with our system to communicate with multiple guests/ customers or patients, on multiple messaging platforms in multiple languages. This can be a huge time saver and an essential communication tool for those impacted by the pandemic. Especially when dissemination of critical health updates needs to be quick, secure and efficient.

WHO (World Health Organization) COVID-19 Recommendations For The Workplace

During the coronavirus pandemic, we have seen luxury brands leveraging our software to assist in reducing the spread of the COVID-19.

As requested by the WHO, we should all be actively involved in getting our workplaces “COVID-19 ready”. There are a few simple steps you can take to keep your staff and clients safe in terms of communication.

Incorporating Simple Ways to Prevent the Spread of COVID-19 in Your Workplace

Shared Surfaces and communication tools: The WHO recommends ensuring that shared surfaces (e.g. desks and tables) and other shared objects (e.g. telephones, keyboards) be cleaned with disinfectant regularly. This is important because the virus can survive on these surfaces and spread when people use them.

Glowing.io’s software reduces the use of, and need for, these shared surfaces and objects. Effective Customer Engagement during these times means customers do not need to walk to an information desk, where they have to interact with an external surface or device that 10s or 100s of others have interacted with, or speak face-to-face with any staff to ask for assistance. With Glowing.io’s Customer Engagement Cloud your guests and customers can reach out over the safety of their own personal mobile devices.

Adding smart communication and engagement software to your business offers added security in terms of health and solves a major communication problem for businesses in the long-term. Clients will appreciate the simplicity, ease, safety and convenience of all correspondence.

Get Your Workplace “COVID-19 Ready”

Remote work and communication: In the event that there is a rise in new cases being reported in your area, the WHO recommends promoting regular remote work across your organization where possible. Having limited staff on-site, while others work from home, keeps your business open and your staff and customers safe.

Glowing.io’s Customer Engagement Cloud helps decision-makers communicate effectively with staff and customers. When a new plan is set in place it can easily be shared with the relevant parties.

Where remote work has been implemented, business leaders have been able to communicate regularly with their customers and their team members, anywhere, anytime by using cloud based communication software.

Plan ahead: The WHO also recommends having a contingency and business continuity plan prepared in advance. Your contingency and continuity plan will help you prepare your organization for the possibility of an outbreak of COVID-19 in your community.

Using broadcast messaging through Glowing.io’s Customer Engagement Cloud, our clients have also been able to use the platform to engage with customers and staff, educate and take action where needed.

Management Protocol When Organizing Business Travel, Meetings & Events

Travel: The WHO discourages non-essential travel to high-risk areas as well as Face-to-Face meetings and events. It further encourages management and organizers to consider hosting these through teleconference or online video platforms to reduce the need for travel and close contact.

It is important that travel restrictions and canceled meetings be communicated as soon as possible. Using the Glowing.io’s Customer Engagement Cloud you will be able to send out broadcast messages, encouraging staff to limit non-essential travel, reorganize planned meetings to continue online and reschedule planned events.

How Glowing.io’s Customer Engagement Cloud Can Help You

By implementing the WHO control measures and leveraging Glowing.io Customer Engagement Cloud, you are reducing the need for personal interaction (while still being personal), and improving remote communication and work. All of these actions can have a meaningful impact in our global efforts to win this battle against the coronavirus pandemic.

The opportunity in our current situation is that we are learning, we are growing as companies, organizations and institutions.

Communication software tools will improve how we work and interact long after the virus is under control. Through improved client engagement we will increase loyalty (and actually boost sales), increase our efficiency and uplevel the customer’s overall experience.

There is room to grow, especially now, and we will.

In the end, how we deal with customers, staff and ourselves during the COVID-19 outbreak will also determine our futures. The ripple effect of the current need for increased health and safety measures will last long after this crisis is over.

Above all, it is necessary that we find ways to care for our own health and the health of those around us.

With 9 out 10 companies competing on providing exceptional customer experience, it has become the new battlefield and top priority for businesses this 2020. What happens to companies that choose not to take customer experience seriously? Customers simply leave them. Quality product or service is no longer the key to winning customers. How you treat and interact with customers, or their perception of how you treat them, is what wins them over and drives loyalty. Let’s take a closer look at some of the most important customer experience trends this year.

Customer Experience as Top Priority

Customer engagement should be every business’ top priority this 2020 as it impacts productivity and profitability. eConsultancy and Adobe’s recent Annual Digital Trends report revealed that 20% of B2B companies find that the most exciting business opportunities are in customer experience, beating social media, video and content marketing.

Customer Engagement

Customer engagement is all about inspiring interactions between customers and brands. No one wants to do business with any company that treats its customers poorly, no matter how good the products or services are. Customer engagement is critical in nudging customers to move along their journey and you need to willingly take part in the experiences that you are creating for them. If done right, you’ll build customer loyalty and drive revenue. This means investing in technology and skilled team that will help you deliver consistent customer experience.  Walker’s latest report on the future of B2B customer experience states that 62% of companies will invest to meet the needs of customers.

Engineering

Companies are now embracing the fact that engineering provides the power for real-time connect with customers. Designing a great customer experience requires having the right systems and applications in place so your team can collaborate more efficiently, communicate with customers in real time and deliver service consistently. Gartner, a leading research company, has predicted during its annual customer experience summit that 25% of customer service and support operations will integrate chatbot technology across engagement channels this year. The software decisions your company make will impact the type of customer experience you deliver. Your potential to create innovative customer experiences can come from AI-enhanced omni-channel messaging solutions, such as Glowing Customer Engagement Cloud, which provides real-time interactions and messages that foster a deeper connection between your brand and your customers.

Omni-Channel Engagement

Brands that engage with their customers across multiple channels – which can be through website, email, apps, social media, sms or text messaging – will stay ahead of the curve. While there are numerous available channels to reach customers, communication and messaging need to be consistent, both offline and online. In the PWC’s 2020 report, they highlighted that the number of businesses investing in the omni-channel experience has increased from 20% in 2010 to 80% in 2020. Furthermore, Adobe recently shared that businesses with established omni-channel customer engagement strategies benefit with a 10% year-on-year growth and 25% increase in closing rates.

Customer Feedback

With connected and mobile customers, expectations are at an all-time high. If your company does not have proper customer experience strategies in place, you will find it tough to meet their expectations, let alone exceed them. This could lead to poor customer experience and frustration that could hinder your business growth. In the Future of CX survey of 15,000 consumers by PwC, a multi-national professional service network, 1 in 3 customers will leave a brand they patronize after a just one negative experience, while 92% says they will completely abandon the brand after 2-3 poor customer experiences. Simply put, satisfied customers will remain loyal. Unhappy customers will not hesitate to leave and seek better customer experience elsewhere, most likely your competitors. Ensure you pro-actively obtain customer feedback to help you determine if your clients are satisfied with your service and identify areas for improvement early on before they turn to social media or review sites to air their frustrations with your brand.

Self-Service

More customers these days prefer to find the answers regarding your services or products than to contact support agents. According to Zendesk research on self-service, a massive 91% of their customers said they prefer to use a knowledge base if it’s comprehensive and meets their needs. It’s prudent for your business to capitalize on the self-service or self-help trend because it’s the most efficient and cost-effective way to support your customers. Remove any barriers and make relevant, helpful, easy-to-navigate and searchable information available to your customers. Creating a self-service customer portal will drive customer engagement at a fraction of a cost of setting up a customer service support back office.

Customer Service Skills

There needs to be a focus on your employees who are on the frontline and customer facing. No matter how much you invest in technology or plan customer engagement strategies, your team members’ experiences and skills are crucial in providing excellent and consistent customer engagement. You have to create a positive, healthy and cohesive culture within the walls of your company and empower your team by helping them acquire the right skills, and training them on current technologies and applications to adopt to digital transformation in customer experience. Learn about the top five strategies you can implement to provide more personalized and engaging experiences for your customers. It’s amazing what can be achieved with the right team, right skills and right environment!

Looking to Boost Your Customer Engagement?

Contact Glowing at +1 (650) 687-7046 and we’ll empower your business and team to engage with your customers through our enterprise-class mobile messaging and customer engagement technology suite, Glowing Customer Engagement Cloud.

 

With shrinking human attention and competitive market, what can your brand do to increase customer engagement and drive satisfaction and loyalty? Improve customer service is the obvious, which is also often overlooked. Interactions with your brand is a defining and most memorable moment for customers. At the root of customer service is your customer service team. Their skills and quality of the service they provide define your customers’ experiences.

Established brands must have customer relationships already established, but a smart business will always be seeking to improve customer service and asking “How do we improve our customer service?” Great customer service is anchored on active listening, engagement and anticipating your customers’ needs and desires. If your brand is not constantly on the lookout for opportunities to improve how you serve your customers, then customer experiences will stagnate. Here are some helpful customer service tips to improve customer experiences:

Strengthen Customer Service Skills

It’s crucial that your front of house or customer service team has the right skills for engaging customer and managing their needs. No matter how good your CRM software is, it will not compensate for lack of customer service skills. But what specific skills should your customer service have in this era of connectivity and in-the-moment engagement?

• Empathy – Probably one of the most important customer service skills is the ability to understand and connect with your customer’s feelings. This allows you to affirm a customer’s feelings and indicate that you understand and can relate with their frustration, even if sometimes you cannot fix it because it’s out of your hands.
• Patience – Being patient is especially helpful when dealing with irate or angry customers. This helps you to understand the customers’ concerns or issues and be instrumental in improving the company’s customer service.
• Consistency – Every customer is unique. There are some who have endless questions, while some will be irate. Some customers can be chatty and there are those who just quietly come and go. Your team must know how to handle all types of customers and be able to provide consistent level of service.
• Adaptability – You should be able to handle surprises, sense the customer’s mindset or mood and be able to quickly adapt.
• ­­­Communication – Clearly convey to customers exactly what you mean, leaving to room for miscommunication.  Speak clearly and effectively so customers don’t walk away confused. Be authentic, stay upbeat and use positive language, and always end a conversation with assurance that the customer is satisfied with their experience and your services.
• Knowledge – Even though they’re most likely going to Google everything about your service or product, customers will still rely on you for additional information. Ensure your information is up to date so you can answer very detailed or technical questions. But, at the same time, don’t hesitate to admit you don’t know some of the things because customers will appreciate your honesty and the efforts you put in to find the right answer for them.

Assess Every Touchpoint

Negative customer experiences at any point in the lifecycle can ruin relationships that your business worked hard to win and build. Pay close attention to key touchpoints, without losing sight of the entire customer experience, or you risk failure to deliver good service that can really hurt your brand.

Improve Customer Engagement

Having the necessary skill set is a good start. Your team still needs to engage with your customers. To humanize relationship with your customers, find a common ground or shared interests with them. This endears your customers to your brand and makes any conflicts easier to overcome. Get help from Glowing Customer Engagement Cloud to centralize multiple interactions with customers and manage relationship through mobile messaging from a single platform. This will drive better outcomes for customers throughout their interactions with your brand.

Proactively Seek Customer Feedback

No matter how well-trained and highly-skilled your customer service team is, you will always struggle to get in front of every customer issue. This is why it’s important to create an easy way for your customers to provide feedback. Whether it’s a phone survey at the end of a service call, an email survey sent from your CRM, a form on your website, or a mobile message survey sent through your Glowing Customer Engagement Cloud dashboard, providing multiple access for customer feedback will make it easier for your brand to assess what needs improvement in service delivery. This can also keep unhappy customers from voicing their dissatisfaction on highly-visible review sites or social media.

Invest in Software or Technology

In this day and age of connectivity and mobility, software or technology plays an important role in customer service as it helps  increase the speed of customer interactions. With the right tools or solutions, customers no longer have to wait on hold on the phone to speak with customer service agent. Instead, live chat on company websites or in-the-moment text or messaging through popular messaging platforms enables brands to engage with customers and address their needs. With Glowing Customer Engagement Cloud, you can use broadcast message feature to send messages to a large group at once, automate responses to frequently asked questions, schedule your messages and more.

Unsure of your team’s strengths and weaknesses are or why customer engagement is dipping? Contact Glowing at 650) 687-7046 and we’ll empower your business and team to engage with your customers through text and messaging. With our enterprise-class and cloud-based messaging solutions, you will discover touchpoints and skills that need improvement, and, more importantly, your customers will see your brand’s commitment to providing top-notch customer service.

How do you engage with customers who prefer different channels for communication, such as email, SMS, direct messages via platforms like Messenger, LINE, Whatsapp, WeChat, and others? In an omni-channel customer engagement strategy, all communication channels are connected and integrated to provide seamless customer experiences. Glowing, through its enterprise-class mobile messaging solution – Glowing Customer Engagement Cloud – lets you switch between channels from a single dashboard, delivering seamless and consistent customer experiences. This resolves the technical complexities of in-the-moment customer engagement.

The Difference: Multi-Channel Vs Omni-Channel

In the context of customer engagement, the terms multi-channel and omni-channel are often used incorrectly. Businesses that connect with customers through multiple channels – such as email, social media, web chat, and telephone – have a multi-channel approach. However, this does not mean that your customers’ experiences are seamless. Multi-channel means there are many ways to communicate to customers, but not cohesive, while omni-channel refers to an integrated and seamless approach to business-customer communications, which has been ranked in a recent consumer report as the second biggest challenge businesses face in customer engagement.

A business with omni-channel messaging strategy gives customers a seamless and consistent engagement. For example, a hotel guest may not be able to call due to poor reception in the hallway but has a strong WiFi connection. The guest will then be able to message the hotel’s housekeeping for a particular request via a mobile messaging app. Internally, hotel staff can communicate with each other to relay the guest’s request. In essence, that customer is having an omni-channel guest experience.

Choose an Omni-Channel Customer Engagement Solution

In an omni-channel customer engagement environment, all of the channels are connected to provide consistency and continuity in delivering customer service. Glowing Customer Engagement Cloud is architected to handle omni-channel customer engagement with its real-time all-in-one dashboard, allowing businesses to see entire customer journey and save time and effort of maintaining separate integrations. It is agile and scalable and easy to add new channels to as they become popular. It can be customized and integrated with the business’ CRM and other relevant systems. An omni-channel customer engagement strategy gives your business complete ownership of customer interaction data across all channels for a full customer engagement that will increase customer satisfaction, improve operational efficiencies and drive business growth.

Customers are connected more than ever. They use mobile phones, social media apps and messaging platforms. Any company can now easily reach their customers once they initiate engagement or provided you the consent to be contacted. Customers also get to choose which channels they prefer to communicate with. Through APIs are protocols that system developers use to create software applications, such as messaging solutions. Glowing’s APIs provide businesses an omni-channel approach to customer engagement and communicate with customers using the channels they prefer:

• SMS – Direct phone messaging between customers and your business
• Chat – Engage with customer and their concerns, and if the situation necessitates, can include secure transfer of data
• Video – Allow face-to-face conversations that may be necessary for identity verification, content sharing, or visual problem resolution
• Routing – Sends priority tasks from every source of your business to the proper agent

According to Customer Experience Trends 2018 research by Aberdeen, a company that provides intent-based marketing and sales solutions,  businesses that provide omni-channel customer experience achieve 91% higher year-over-year increase in customer retention compared to businesses that don’t.

Glowing Customer Engagement Cloud is the right omni-channel mobile messaging solution for leading global hospitality brands and other verticals who are keen to deliver top-notch customer experience. For more info, call Glowing at +1 (650) 687-7046 or request a demo.